Marketing Course

High School Marketing Course

Take an accredited high school Marketing course entirely online. Get started today for only $225!

The Marketing course at Northgate Academy introduces students to the dynamic world of marketing, providing them with the tools and knowledge needed to navigate and succeed in today’s rapidly evolving business landscape. By utilizing real-world examples, this course covers a broad spectrum of marketing fundamentals, including the basics of marketing, business-to-business marketing, services marketing, branding, social media marketing, and the ethical considerations inherent in marketing practices. Students will explore various marketing plans and strategies employed by businesses to effectively promote their products and services, gaining insights into the practical applications of marketing concepts.

Throughout this course, students will achieve several key objectives: they will develop an understanding of basic marketing principles and the strategic planning techniques used in the field, learn how to construct and utilize marketing plans, and apply marketing concepts to real-life scenarios. Additionally, the course delves into the ethical aspects of marketing, encouraging students to consider the broader implications of their marketing decisions.

Self-Paced Online High School Courses

All of our accredited online courses are 100% self paced for maximum convenience and flexibility.

Accredited by Cognia & MSA-CESS

All of our online courses are recognized by colleges, employers, and the government.

Flexible Learning Environment

Enjoy the freedom to learn at your own pace, from anywhere, with 24/7 access to courses.

Marketing Course Syllabus

In this introductory course, students will learn the principles of Marketing using real-world examples— learning what it takes to plan, launch and market a product or service in today’s fast-paced business environment. This course covers an introduction to marketing, business-to-business marketing, services marketing, branding, social media marketing, and marketing ethics. Students will learn about marketing plans and strategies businesses use to market their products.

Textbook: Marketing (Boundless CC BY-SA 4.0)

Course Objectives:

Throughout the course, you will meet the following goals:

    • Understand basic marketing principles .
    • Understand the strategies and planning techniques used in marketing
    • Describe how marketing plans are used
    • Apply course concepts to everyday life
    • Learn about the ethical aspects to marketing products and services
Semester A
Chapter 1 - Introduction to Marketing
Chapter 2 – Marketing Strategies and Planning
Chapter 3 – The Marketing Environment
Chapter 4 – Consumer Marketing
Chapter 5 - Business-to-Business Marketing
Chapter 6 – Services Marketing
Chapter 7 – Global Marketing
Chapter 8 – Pricing
Chapter 9 - Products
Semester B
Chapter 10 - Branding & Packaging
Chapter 11 - Marketing Channels
Chapter 12 - Integrated Marketing Communication
Chapter 13 - Advertising and Public Relations
Chapter 14 - Personal Selling and Sales Promotion
Chapter 15 - Social Media Marketing
Chapter 16 - Social Responsibility and Ethics
Chapter 17 - Introduction to Nonprofit Marketing

Grading Scale

A = 90-100%
B = 80-89%
C = 70-79%
D = 60-69%
F = under 59%

Grade Weighting

Unit Quizzes……………………….35%
Written Assignments………..35%
Mid-Term/Final Exams……..30%

Affordable Monthly Payments

Standard high school courses are priced at an affordable $225 each. This cost-effective rate makes quality accredited education available for everyone.

Getting Started At Northgate Academy Is Easy!

Step 1: Begin The Enrollment Process

Interested students older than 14 can enroll online and start immediately. 

Click the enroll now button below or in the top right corner of our website to head to our Student Information System, called Learn Stage. 

Enroll NowNov 09, 2017

Step 2: Create Your Learn Stage Account

Next, you'll be asked to create your student account. This starts by entering a valid email address and choosing a secure password. Next, you'll enter essential information, such as your full name, address, and date of birth. On the last page, you will choose your security question. 

Nov 09, 2017

Step 3: Submit Payment

Single course options at Northgate Academy are priced at an affordable $225 each. This gives students the flexibility needed to make our programs work for them.

Nov 09, 2017

Step 4: You're Ready To Start!

That's it! You're ready to get started. If you are choosing the College Prep Curriculum, please reach out to our admissions team by calling (800) 339-7132 or using the chatbot in the lower right hand corner of our website. The team at Northgate Academy walks with your every step of the way.

Nov 09, 2017

High School Marketing Course

Take an accredited high school Marketing course entirely online. Get started today for only $225!